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Citation Software Inc.
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Citation Software News
July 10, 2008


Welcome to the July 10, 2008 issue of Citation Software News!

This issue of our newsletter has information about some special pricing that is available through August 15, 2008 only. You can save $1,400 or more!

We're also focusing on these topics:


PowerSWITCH workflow-automation software boosts productivity
PrintShop Mail Version 6.1 is released
DesignMerge Pro for InDesign CS3 is released
"Lowest-Price Promise" (we sell for less!)
We offer financing on software!
DirectSmile software creates eye-catching personalized images
Create perfect Business Reply Mail artwork instantly with our affordable ReplyMailOnLine.com system
Fun stuff!
About Citation Software


PowerSWITCH workflow-automation software boosts productivity

Creating PDF files, sorting incoming files, preflighting, sending confirmation emails, making proofs — the life of a publishing professional is filled with repetitive tasks. Free up your employees' time by relying on PowerSWITCH to handle much of this work, allowing your employees to focus on creative tasks.

Support for scripting lets you extend PowerSWITCH's functionality in various ways. And, without doing any scripting, you can integrate the Quite Hot Imposing automated-imposition software with PowerSWITCH, bringing productivity to new heights!

The retail price for PowerSWITCH is $7,000 USD; our discounted price is $6,399USD.

Also available: FullSWITCH, a less-expensive product with similar capabilities ($3,179 USD).

Call us to get your free trial version of either product!


PrintShop Mail Version 6.1 is released


The latest version of the PrintShop Mail variable-data-printing software for Windows, Version 6.1, has some great new features:
  • support for PDF files as variable images

  • enhanced color-management capability

  • spot-color functionality (including management of spot colors in EPS files)

  • object anchoring (a variable-text object or variable-graphic object can be positioned dynamically relative to the size & position of another variable object — great for placing a signature at the end of a letter)

  • output can be centered on the page automatically

  • more.
Of course, Version 6.1 of PrintShop Mail also includes the new features that were added in Version 6.0:
  • built-in support for rendering PDFs on screen (Acrobat does not need to be installed)

  • support for XML data files

  • "Expression Wizard" for easier creation of PrintShop Mail expressions

  • more.
Naturally, along with these new features, PrintShop Mail supports variable text with dynamic word-wrapping, variable images, if/then processing, bar codes/2-D symbols (including USPS Intelligent Mail, Datamatrix, PDF417), and much more.

PrintShop Mail even allows you to establish an ODBC connection to your database.

If you are a licensed PrintShop Mail user, and if your PrintShop Mail Maintenance & Support Agreement (a.k.a. PrintShop Mail Care Agreement) is up to date, PrintShop Mail Version 6.1 will, of course, be a free upgrade for you. If you're not sure about the status of your PrintShop Mail Maintenance & Support Agreement, give us a call at 888-260-7316.

You can download a free trial version of PrintShop Mail 6.1 right now — just click the "Downloads" link at the left side of this window and choose PrintShop Mail for Windows.

For more information, go to:
www.CitationSoftware.com/ATLS/WhatsNew_PrintShopMail_6_0.pdf

and

www.CitationSoftware.com/ATLS/WhatsNew_PrintShopMail_6_1.pdf
Pricing for PrintShop Mail starts at $879.

You can SAVE MORE THAN $700 on the PrintShop Mail Production (Unlimited) Package if you buy on or before AUGUST 15, 2008!



DesignMerge Pro for InDesign CS3 is released


A new version of the DesignMerge Pro variable-data-printing software has been released. In addition to PostScript and PPML output, the new version of DesignMerge Pro includes support for Creo VPS output.

If you use Adobe InDesign or QuarkXPress, you'll love DesignMerge Pro! It's an easy-to-use, state-of-the-art variable-data-printing solution that allows you to do variable text with dynamic word-wrapping, variable graphics, conditional (if/then) processing, bar codes, and much more. DesignMerge Pro even has the variable-text-on-a-curve feature that is coveted by graphic designers.

You can download a free trial version of the DesignMerge Pro software right now — just click the "Downloads" link at the left side of this window.

Pricing for DesignMerge Pro starts at $995.



"Lowest-Price Promise" (we sell for less!)


Citation Software is committed to offering the best prices on software. If you get a price quote from us, and you get a lower quote from another company for the same product, let us know: we will beat the other quote!



We offer financing on software!


Tight budget? Call us at 888-260-7316 and ask about our financing program. Applying for financing is quick and easy, and the approval process takes only a day or two.

If you'd like to read some information about the financing program before you call us, click here.


DirectSmile software creates eye-catching personalized images

We're now offering the DirectSmile image-personalization technology! This exciting new technology allows you to create personalized documents that show a person's name written in the sand, or written with cake frosting, or embossed on a poker chip, or spelled out with berries or chocolate chips — the possibilities are endless!  
Sainsbury's Supermarkets in the UK is using DirectSmile for a coupon-based direct-mail campaign and is enjoying an amazing 40% coupon-redemption rate!


Read the Sainsbury's case study

Our company offers the DirectSmile software in the form of a plug-in for the PrintShop Mail variable-data-printing software. We're excited about this new product and invite you to obtain a free trial version of it and try it out! You can download the free trial software right now — just click the "Downloads" link at the left side of this window.

The retail price for the DirectSmile Unlimited Plug-In for PrintShop Mail is $4,995, but you can save more than $700 if you purchase this product from us on or before August 15, 2008.

A "Starter" version is also available; our price for that version is $879 (retail price is $995).


Create perfect Business Reply Mail artwork instantly with our affordable ReplyMailOnLine.com system


Our www.ReplyMailOnLine.com Web site automatically creates complete, ready-to-print, customized artwork for Business Reply envelopes/postcards/labels and Courtesy Reply envelopes/postcards. Just enter a few pieces of information (dimensions of envelope/postcard/label, mailing address, permit number, etc.), and in a few moments you'll get a PDF file containing artwork that conforms to the U.S. Postal Service's specifications.

The PDF file that you'll get is NOT a "template" — it is complete, ready-to-print artwork that has all the text elements and graphic elements required by the U.S. Postal Service — including the bar codes.

Using ReplyMailOnLine.com is simple, and it takes only a couple of minutes.

It costs only $15.00 for each PDF file (or, you can pay $59.95 for a subscription that lets you use ReplyMailOnLine.com as much as you want for one year).

You can try out ReplyMailOnLine.com for free — just go to www.ReplyMailOnLine.com and click the "Free tryout" link near the top of the window.


Fun stuff!


WORDS OF WISDON FROM THE BUSINESS WORLD. . .

A good scapegoat is hard to find.

A little inaccuracy saves a world of explanation.

A pat on the back is only a few inches from a kick in the pants.

Anything you try to fix will take longer and cost more than you thought.

Adding manpower to a late software project makes it later.

After all is said and done, usually more is said than done.

Always try to stop talking before people stop listening.

Any argument carried far enough will end up in semantics.


About Citation Software


This newsletter has been brought to you by Citation Software Inc., value-added reseller of software for people involved with printing, publishing, and direct marketing (including cross-media marketing).

You can reach us by phone at 888-260-7316, you can e-mail us at info@CitationSoftware.com, and you can find us on the Web at www.CitationSoftware.com.
 




    
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