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U.S. Postal Service has changed deadline for Intelligent Mail Bar Code to May 2011
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FEBRUARY 17, 2009 — The U.S. Postal Service has pushed back the deadline for
mandatory use of the Intelligent Mail Bar Code from May 2009 to May 2011. By May 2011,
the Intelligent Mail Bar Code will be the only bar code that qualifies for
automation discounts from the U.S. Postal Service.
But don't wait till May 2011 to start using the Intelligent Mail Bar Code!
There are a few reasons why you can benefit from using the Intelligent Mail Bar Code sooner than May 2011:
Tracking. Use of the Intelligent Mail Bar Code allows marketers
to better gauge in-home delivery of direct mail. Using the unique identifying number,
mailers can view detailed information such as delivery by date, state, U.S. Postal Service region,
bulk mail centers and sectional center facilities. Specific pieces of mail
can be tracked as well.
More room for marketing message.
Endorsements and bar-coding for automation schemes like Address Correction Service (ACS)
and Planet codes clutter your envelope, postcard, or mailer. The Intelligent Mail Bar Code
integrates various functions into one streamlined bar code.
Easier to comply with the U.S. Postal Service's
new "move update" requirements.
Use of the Intelligent Mail Bar Code with Address Correction Service is an easy
way to comply with the Postal Service's new "move update"
requirements. The Postal Service instituted new move update requirements
in November 2008 for first-class mail and standard mail.
The new requirements stipulate that addresses in a mailing file must be revised every 95 days.
If you use the Intelligent Mail Bar Code with Address Correction Service, the USPS will
capture information about
address changes and undeliverable mail and then return this data electronically.
Software that supports the Intelligent Mail Bar Code
Citation Software offers several products that support the Intelligent Mail Bar code:
MAILERS+4. This is CASS-Certified/PAVE-certified
mailing-list software (bulk-mailing software).
Available for Windows computers, this easy-to-use software lets you automate your mailing process so
that you can meet
the U.S. Postal Service's requirements for maximum postage discounts.
Click here for
more information about MAILERS+4.
NEWLEAF. This is
is easy-to-use, WYSIWYG
variable-data-printing
software for Windows that's designed to provide a working environment familiar to
Microsoft Office users. Features include support for variable text,
support for variable graphics, support for variable bar codes,
support for conditional processing, support for data-driven graphics, more.
NEWLEAF has two features that set it apart from
most similarly priced variable-data-printing solutions:
- It has a "chart wizard" that makes it
easy to create pie charts, line graphs, etc. that
represent data in your database.
- It is designed to do high-speed production
on many different kinds of printers, including
printers used in graphic-arts environments as
well as printers typically not found in graphic-arts
environments. The list of supported printer types includes
PostScript printers,
PCL printers,
AFPDS printers,
IJPDS printers,
and more.
Click here
for more information about NEWLEAF.
PrintShop Mail. This is
a powerful variable-data-printing application that's extremely
easy to use. It
is one of the least expensive full-featured variable-data-printing
solutions available today (pricing starts at $879.00 USD).
Features include support for variable text,
support for variable graphics, support for variable bar codes,
support for conditional processing, support for a variety of
data formats, more.
Click here for more information about PrintShop Mail.
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